Idea Details

Team and Contact Details

SNo Student Name School Degree Year Email
1Abdul BasitSEECSUndergraduateFourthabasit.bscs15seecs@seecs.edu.pk
1Mujtaba Shahid FaiziSEECSUndergraduateFourthchaoticworld685@hotmail.com

Inter School Idea ? No
Do you need expertises from another area: Yes
If Yes please provide details of expertises you need: Marketing, consultancy and customer management

Idea Details

Idea Name: Rival Insight
Slogan: Know your market
Supervisor Name: Mr. Maajid Maqbool
Supervisor Designation: Assistant Professor
Supervisor School: School of Electrical Engineering and Computer Science (SEECS)
Supervisor Department: Department of Computing
Contact number: 051-90852159
Email ID: maajid.maqbool@seecs.edu.pk
Abstract:
    We help companies in understanding their market and customers by managing, monitoring and analyzing content form social media through rival insight platform.
What is the unmet need in society that your idea will fulfill ?
    In competitive business environment, businesses need a deep look at their customers and rivals. They have to analyze huge data for analyzing trends and market need. Our platform helps them in product research, competitive benchmarking, marketing, reputation management, and content generation.
Who needs it ? How many would benefit ?
   Businesses and profit or nonprofit organizations with an online presence can use our platform. More than 1000 large organizations and many small businesses have an interest in social analytics tools. In the local perspective, we have e-commerce businesses and food chains who will use our platform.
How will the solution works
    We acquire millions of data points daily across social networks, blogs, feeds, wikis, forums, news sites and more. We scrub our data using proprietary processes and systems to ensure we don’t exclude important insights. We process data points into simplified views to help you view info flows between sources and networks. Follow how quotes, phrases, hyperlinks, mentions, and hashtags flow across networks. We use machine-learning techniques to understand and trace the spread of online network.
Who are your competitors ? How is your solution different
    Our competitors are: BrandWatch Snaplytics Iconosquare Buzzsumo Tailwind Our solution is efficient and cost-effective. we have a good platform.
Status: Approved
Entry Date & Time: 2019-01-12 (0806)