Idea Details

Team and Contact Details

SNo Student Name School Degree Year Email
1Muhammad Abubaker SiddiqueASABMS/M.PhilSecondabubakersiddique0@gmail.com
1Hamza ZafarASABMS/M.PhilFirsthz9165661@gmail.com

Inter School Idea ? No
Do you need expertises from another area: No
If Yes please provide details of expertises you need:

Idea Details

Idea Name: Fermirol
Slogan: 4-Life by life
Supervisor Name: Dr.Abdur Rahman
Supervisor Designation: Assistant Professor
Supervisor School: Atta-ur-Rahman School of Applied Biosciences
Supervisor Department: Industrial Biotechnology
Contact number: +92 51 9085 6157
Email ID: arahman766@gmail.com
Abstract:
    Cholesterol lowering by using naturally occurring bacteria in our gut. They assimilate cholesterol and help improving lipid profile of body.
What is the unmet need in society that your idea will fulfill ?
    There is no safe and natural cure for cardiovascular diseases. Our product will reduce cardiovascular diseases to a minimum using natural system. Thus saving expenses of importing medicines for cholesterol lowering. In a growing country like our, a cheap, reliable, safe and natural cure is needed.
Who needs it ? How many would benefit ?
   More than 40% of population is suffering from cardiovascular diseases due to high cholesterol levels. Nutraceuticals industry will be get benefit, thus improving GDP and GNP of state. Mortality rate due to cardiovascular diseases will be reduced, improving health standard of population.
How will the solution works
    The mechanisms for cholesterol removal by probiotics are assimilation of cholesterol by growing cells and deconjugation of bile via bile salt hydrolase. Lactic acid bacteria (LAB) with active bile salt hydrolase (BSH) or products containing them can lower cholesterol levels through interaction with host bile salt metabolism.
Who are your competitors ? How is your solution different
    Pharmaceutical industry is major competitor. Our product being natural is safe and easier to use as compared to medicines. It does not have any side effects up till now.
Status: Approved
Entry Date & Time: 2017-11-30 (2251)